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Land Rover has been synonymous with the very best of British design for well over 70 years ever since it developed its first 4-wheel drive car in 1948.


Driven by the same principles of design and performance, Land Rover Eyewear unites high-style aesthetics, technical innovation and superior quality.


The Land Rover eyewear collection reflects the trusted capabilities celebrated by Land Rover for style-conscious men who live an adventurous life and revel in the great outdoors.